Kerala Lottery Sale to cross Rs 10,000 Crore by March 2018





The director of Kerala State Lottery Department has already announced that the sale of Kerala lotteries has reached Rs.7,395 in the financial year 2016-17 while preceding the draw of Thiruvonam Bumper draw on 22-09-2017. Now the department is aiming to achieve a sale of Rs. 10,000 Crores at the end of this financial year.

Government lottery draws are conducted in Kerala since 1967 and 2017 is celebrated as the Golden Jubilee Year of Kerala lotteries. Seven weekly lotteries are organised in a week and six bumper lotteries are also drawn in an year. In June 2017 the prize structures of weekly lotteries were revised to increase the sale. Price of all the weekly lotteries were consolidated to Rs.30/- and number of  total tickets were hyped to 1 Crore 8 Lakh. The number of series were also increased to 12. 85 lakh tickets were printed according to the sale. By last couple of months the number of tickets were increased to 92 lakh. What was observed that all the tickets are being sold out and agents are demanding for more tickets. So the department has decided to increase the number of tickets to 96 lakh from November 2017 and hope that this will result a total turn over of 10 thousand crore rupees in the financial year of 2017-18.



केरल राज्य लॉटरी विभाग के निदेशक ने 22-09-2017 को तिरुवोणम बम्पर की ड्रा का अध्यक्षता निभाते हुए घोषणा की थी कि केरल लॉटरी की बिक्री 2016-17 में वित्तीय वर्ष में 7,395 रुपये तक पहुंच गई थी। अब विभाग इस वित्तीय वर्ष के अंत में 10,000 करोड़ रुपये की बिक्री को प्राप्त करने का लक्ष्य रखा है।

केरल में 1967 से सरकारी लॉटरी का आयोजन किया जाता है और 2017 को केरल लॉटरी के स्वर्ण जयंती वर्ष के रूप में मनाया जाता है। अब एक सप्ताह में सात साप्ताहिक लॉटरी  और एक वर्ष में छः बम्पर लॉटरी  का ड्रा की जाती हैं। जून 2017 में साप्ताहिक लॉटरी के पुरस्कार संरचनाओं को बिक्री बढ़ाने के लिए संशोधित किया गया था। सभी साप्ताहिक लॉटरी की कीमत 30 रुपये में समेकित की गई और कुल टिकटों की संख्या 1 करोड़ 8 लाख तक बढायी गई। श्रृंखला की संख्या भी बढ़कर 12 हो गई। बिक्री के अनुसार 85 लाख टिकट मुद्रित किए जाते थे। पिछले कुछ महीनों में मुद्रित किए जाने वाले टिकटों की संख्या बढ़ाकर  92 लाख बनाये गए। अब ये देखा जा रहा है कि सभी टिकट बेचे जा रहे हैं और एजेंट अधिक टिकटों की मांग कर रहे हैं। इसलिए लाटरी विभाग नवंबर 2017 से 96 लाख तक की टिकटों की संख्या बढ़ाने का निर्णय लिया है और उम्मीद है कि 2017-18 के वित्तीय वर्ष में कुल 10 हजार करोड़ रुपये का कुल बिक्री होगी।


Kerala lottery sale to reach Rs.10,000 crore in 2017-18 -01
Kerala lottery sale to reach Rs.10,000 crore in 2017-18 -02




           

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